Out of the Woods is steeped in environmental ethics approached Triarc for a comprehensive social strategy.
High-quality content and a consistent posting cadence are just a couple of the crucial ingredients for building a brand's personality online. We’re here to bake the whole cake and frost it too.
Out Of The Woods forges lightweight, strong, and elegant bags from sustainable materials that are far from average - and the visual representation of their products needed to reflect that.
Before working with Triarc, posting was inconsistent, and the social feeds were not keeping followers engaged.
Our testimonial and product-focused strategy keeps consumers excited about new offerings and draws curious eyes to the brand. We also place a significant focus on environmental education as a core tenet to the brand.
Out Of the Woods bags are made of the strongest paper in the world, but there’s still a stigma to conquer.
Our media strategy is focused on contextualizing the quality and durability of all Out of the Woods products. Showcasing the products in various settings demonstrates versatility, and macros shots let the consumers get up close with the quality.