Big Spoon Roasters approached us with a need for high-quality content to showcase on their social media. Creating a variety of studio and lifestyle content to keep media engaging was the goal.
Our media team uses a mood board focused approach to define our aesthetic goals for every photoshoot clearly. For Big Spoon Roasters, we worked with several different styles and produced photoshoots to match, using each successive round of feedback to dial in the exact look we needed to uncover.
“As a small business on a budget, Triarc’s a la carte agency model appealed to us for a number of reasons. Their staff took a teamwork-based approach to each project and made sure our goals and direction were heard and implemented. They were collaborative and professional while aiming to capture the heart of our business.” - Elise Holsonback, Marketing Manager
Big Spoon Roasters was established in 2011, and over the years, they expressed that it was difficult to curate content that matched the tone of their branding.
The brand style of Big Spoon Roasters permeates all areas of their online presence, and making each photo incorporate their design principles was an essential component of each project. Building photoshoots around seasonal trends, new product launches, and SKU’s on sale were also major priorities that were balanced. The end results were photos that timelessly reflect the brand and communicate the quality of the product in any medium.